FUNGUAGE ROOM / Koichi Araake (JP), Eiji Iwata (JP), Michinari Kono (JP), Norio Sasaki (JP), Asa Ichinozuka (JP), BANDAI NAMCO Research Inc. (JP), Hakuhodo Inc. (JP), Ars Electronica Futurelab (AT)

How could a language between humans and objects look like? Maybe like FUNGUAGE – a new form of language enabling humans and non-living material to communicate more effectively with each other. BANDAI NAMCO Group, a globally leading entertainment company, and Hakuhodo have been researching this question since 2017, together with the Ars Electronica Futurelab, building on the idea that FUN could be a universal language that transcends cultural boundaries. The current research progress and background is shown in a FUNGUAGE ROOM, where the new language is installed in a real-life environment.

Credit: Vanessa Graf